IMA India's CMO Forum Roundtable brought together leading Chief Marketing Officers and thought leaders to explore the forces redefining brand, consumer behaviour, and the marketer's expanding mandate — from the neuroscience of decision-making and the art of storytelling to omnichannel strategy and the intersection of marketing with business performance. Alongside rich peer exchange and networking, we received fresh perspectives from speakers such as Ravi Santhanam, Arvind Sahay, Ameen Haque and Venu Nair, among others, set against the relaxing backdrop of Vishakhpatnam.